SF Giants attendance at Oracle Park has been on a steady decline in 2026

On average, the SF Giants are drawing fewer fans than they did last season. The year-over-year decline is not all that significant, but there has been a steady drop in attendance throughout the season.

That last detail should not be all that surprising. Fans often show up in large numbers earlier in the year, when the team still has a realistic shot at reaching the playoffs. For nearly the entirety of this season, the playoffs have not been a realistic target.

The season started off poorly and only went down from there. The Giants saw a huge surge in attendance from 2024 to 2025. Average attendance was up nearly 10 percent from the prior year. That was influenced a lot by putting together a roster full of known players and being in the playoff hunt for much of the season.

There has been a minor drop in attendance from 2025 to 2026 of about two percent. The Giants averaged just over 36,100 fans in 2025, compared to just over 35,400 fans in 2026.

The Giants had the momentum in their favor last offseason, but did little to meaningfully upgrade the roster. Even bringing in a couple of reliable, low-cost relievers would have gone a long way in improving the team's win-loss record. They failed to capitalize on the excitement of bringing in Willy Adames and trading for Rafael Devers to join a recognizable core of players, including Matt Chapman, Jung Hoo Lee, and Logan Webb

Luckily, for Giants ownership, they have a loyal fanbase. Attendance has pretty much treaded water, compared to last year. That said, it is hard to ignore how empty the ballpark has become as the season has progressed.

While the official attendance might suggest that they had over 30,000 fans in attendance at a recent game, the actual number is much lower than that. You can tell by the number of empty seats all around the ballpark. Again, the Giants have a loyal fanbase and a stout contingent of season-ticket holders to float the numbers in a down year.

SF Giants attendance has dropped in the past two months of the year

Perhaps, the real concern for Giants ownership is not the minor decrease in average attendance, but how average attendance has evolved by month. To start the year, attendance was at a healthy level. The Giants averaged just over 37,000 fans per game in April and December. That number held strong in June and July at 36,000 fans and 35,000 fans, respectively, despite the season being out of reach by then.

That number plummeted to just under 32,000 fans in August. There has been a slight rebound to 32,500 fans in September. The Giants have not had the most favorable home matchups for attendance in September. So far, they have faced off against the St. Louis Cardinals and San Diego Padres.

To finish out the year, the Giants will host the Minnesota Twins and Los Angeles Dodgers for three games apiece. That Twins series will be during the week, so attendance will take a hit. It is no surprise that the Giants are offering a credit to season-ticket holders just to come to the games in September, per Alex Simon of SF Gate. They simply want to get fans back in the stadium, hoping that they purchase beer, food, and parking.

It is an interesting approach, but the underlying message is that the Giants are concerned about attendance. That concern might just be through the end of the year, or it could carry over into 2027 as well.

A team that flirts with losing 100 games will struggle to fill the stands regardless of who is on the team. It is one thing for the decline to be a minor drop spread across the season, but the steady decline by month might be sending a different message to ownership. One that conveys dissatisfaction with the team and its direction.

The Giants had all the momentum in their favor heading into last offseason. Instead of using that momentum, they played it too conservatively and that has hurt them in the standings and likely in their financials.

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